Epson recently launched the “I <3 My Epson L-Series” contest through its Facebook page (facebook.com/EpsonPhilippines). The contest invites Epson Facebook followers to submit a video or photo expressing what they love about their own Epson L-Series genuine ink tank system printers.
“The Epson L-Series is truly a breakthrough product. Customers enjoy peace of mind, high reliability, and high quality prints through Epson’s Micro Piezo print head technology. More importantly, among branded printers, the L-Series provides the lowest printing cost in the world,” says Jester Cruz, Head of Epson’s Product Management Department.
The public can visit Epson Philippines’ Facebook page and submit their entries through the Facebook application specially designed for the contest (www.facebook.com/EpsonPhilippines/app_111846655586523). Six weekly winners will win an Epson LW-400 LabelWorks printer. At the end of the contest, the best entry among the six weekly winners will win a Samsung Galaxy Note II.
“We are always looking for ways to have a deeper engagement with the public. This contest is one small avenue where we can reward our customers and solicit feedback at the same time,” added Donna V. Ferro, Epson Head for Marketing Communications and PR.
Epson’s L-Series is a first-in-the-world product and has changed the landscape of high-volume printing in the Philippines. The new L-Series printers offer incredible value with their ink supplies at only PhP295 per bottle with a yield of 4,000 pages (black).
Epson recently announced that International Data Corporation (IDC), the standard source for market and value share information in the Philippines and in most countries, determined Epson’s dominance of the Philippine market for inkjet printers in the year 2012 with a commanding 34.4% value share. This figure represents an increase in Epson inkjet printers (IJP) value share from 26.8% to 34.4% from the preceding year.
